Acura is making the most of its brand of “win on Sunday, sell on Monday” this racing season by leading the manufacturers’ race in the IMSA WeatherTech SportsCar Championship’s DPi class. This might seem a hard sell at a time when even NASCAR, let alone IndyCar or Formula 1 struggles for television viewership. But sports...
The post
Acura’s Formula for ‘Win on Sunday, Sell on Monday’ Works appeared first on
Automobile Magazine.
More...
Acura’s Formula for ‘Win on Sunday, Sell on Monday’ Works
