Filed under:
Design/Style,
Earnings/Financials,
Ferrari,
Luxury,
Performance
Strong sales of Ferrari's Portofino and 812 Superfast models enabled the Italian luxury carmaker to raise its outlook on Monday, with a new brand strategy promising even more growth. Ferrari's Milan-listed shares rose as much as 7.4% to an all-time high of 155.15 euros after it reported "solid" third quarter results and signalled a strong year ahead. The 'Cavallino Rampante', or 'Prancing Horse', launched a plan to enhance its brand through new apparel and accessory collections, ente
Continue reading Ferrari looks to capitalize on brand name as it promises faster growth
Ferrari looks to capitalize on brand name as it promises faster growth originally appeared on
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Ferrari looks to capitalize on brand name as it promises faster growth
