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Truck,
Nissan
Not much has changed with the
Nissan Titan in the decade that it's been on the market, but the 2015 model year could move the needle enough to turn the truck from an "also ran" in the fullsize truck market to more of a contender.
Edmunds had the chance to sit down with Pierre Loing, vice president of product and advanced planning and strategy for
Nissan North America, who indicated that not only will a new truck be coming for 2015, it is also expected to take a bigger chunk of the truck market currently dominated by
Ford and
General Motors.
For starters, the article quotes Loing saying that the next-gen Titan could sell 100,000 units, which is almost five times the number of Titans and the same number of
Toyota Tundra trucks sold last year. To accomplish this, Nissan is planning to offer a wider number of models (including a regular cab version) and more powertrain options; we're sure this means Nissan is considering offering a V6. The addition of a regular-cab, V6 Titan would also allow this truck to be more competitively priced.
Will that be enough to attract buyers away from the Big Three domestic trucks? We'll just have to wait and see...
Nissan to expand next-gen Titan with more engines, configurations originally appeared on
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Report: Nissan to expand next-gen Titan with more engines, configurations
