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Audi spin-out Holoride is launching to the general public for the first time, through a collaboration with Ford and Universal Pictures . TechCrunch took it for a spin at CES this year, and found that the technology's ability to match a car's movements to a virtual immersive environment made for a surprisingly impressive experience. The company has previously shown off underwater adventures, as well as a Marvel Avengers-themed story, but the one it's launching for the public is a "Bride of Fra
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Holoride makes its in-car VR available to the public for the first time
