Filed under:
Audi,
Design/Style
Car and Driver has an update on the design shuffle in Ingolstadt that will ultimately bring more differentiation to
Audi products. Last November,
Audi design chief Wolfgang Egger spoke of the need to do "something new without breaking from tradition" in Audi design, but talk at the time centered on how the
Crosslane Coupe Concept would influence the new looks of the brand's Q cars. The most recent moves appear focused on passenger cars, with designers from
Volkswagen Group kin like
Bentley and
Seat moving to Audi, and outsiders from
Alfa Romeo moving in.
While Egger decreed the end of "scalable design" to CD, last November's report said there would be more technology and "greater visual cohesion" between interior and exterior design. We still have no idea what all this means nor when we'll see visible changes in production, but at least we know there's something being done behind the scenes.
Audi design getting big overhaul? originally appeared on
Autoblog on Tue, 16 Apr 2013 08:45:00 EST. Please see our
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Rumormill: Audi design getting big overhaul?
