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Marketing/Advertising,
Car Dealers,
coronavirus
NEW YORK/DETROIT (Reuters) - Auto retailers have been slow to embrace e-commerce, but the coronavirus pandemic is changing that. Online traffic has risen even as in-person showroom traffic has disappeared. Auto dealers are embracing digital tools to close deals without a handshake and arranging for vehicles to be picked up or delivered without requiring customers to come to their stores.
Continue reading Coronavirus drags car dealers into digital commerce
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Coronavirus drags car dealers into digital commerce
