Most people don’t want to sit around a car dealership all day. That’s become a well-worn, recurring pitch of many car-selling websites and mobile apps, but mainstream automakers such as Hyundai*have been taking note, too. In introducing the new Shopper Assurance program, Hyundai North America chief marketing officer Dean Evans said the company’s own research […]
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Hyundai’s New Shopping Program Aims to Save Hours at Dealership, Offers Three-Day Ret
