Acura is only as young as its buyers. The brand is celebrating its 30th birthday with a new marketing campaign—and by touting its leadership in Millennial sales. Acura says it captures the greatest rate of buyers aged 18-34 than any other luxury car brand, citing data from IHS Automotive. The RDX leads its segment among...
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Acura Celebrates 30th Birthday, Brags It’s No. 1 Luxury Brand with Millennials appeared first on
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Acura Celebrates 30th Birthday, Brags It’s No. 1 Luxury Brand with Millennials
