“Vorsprung durch Technik,” Audi’s longtime marketing slogan, makes absolutely zero sense to most Americans, but the fifth-generation A4 should make things clear—the car is the virtual embodiment of the slogan, which means “Advancement through Technology.” The car is packed to the brim with technology, so there’s some Wahrheit in der Werbung (Truth in Advertising) here. […]
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2017 Audi A4 First Drive: Technology, Not Emotion
