Filed under:
Convertible,
Mercedes-Benz,
Luxury
Mercedes-Benz is already at work on the
next-generation C-Class sedan, but
USA Today reports that the automaker promises to add a convertible model for to the mix as well and will offer it in the US. The new
C-Class is expected out next year as a 2014 model, and it will be the first time the C-Class has ever directly offered a drop-top model, likely to be called the C-Class Cabriolet.
Previously, the
CLK-Class acted as a convertible based on the smaller C-Class, but it was sized and generally thought of as an
E-Class model. There are no concrete details about this new car, but it's almost certain to be the most affordable convertible in the Mercedes lineup, slotting in under the $42,900
SLK-Class roadster well below the $59,070
E-Class Cabriolet. Cars such as the C-Class Cabriolet and the all-new
CLA-Class are an attempt to draw younger buyers into the Mercedes family, according to
Steve Cannon, CEO of Mercedes-Benz USA.
In addition to the new C-Class convertible,
USA Today also says that Mercedes plans a total of 19 new or refreshed models (including 11 in new-to-Mercedes segments) by 2020.
Mercedes-Benz exec promises C-Class convertible originally appeared on
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