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RSS Reader · 11-04-2019, 01:34 PM

Strong sales of Ferrari's Portofino and 812 Superfast models enabled the Italian luxury carmaker to raise its outlook on Monday, with a new brand strategy promising even more growth. Ferrari's Milan-listed shares rose as much as 7.4% to an all-time high of 155.15 euros after it reported "solid" third quarter results and signalled a strong year ahead. The 'Cavallino Rampante', or 'Prancing Horse', launched a plan to enhance its brand through new apparel and accessory collections, enteContinue reading Ferrari looks to capitalize on brand name as it promises faster growth
Ferrari looks to capitalize on brand name as it promises faster growth originally appeared on Autoblog on Mon, 4 Nov 2019 15:45:00 EST. Please see our terms for use of feeds.

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11-04-2019, 01:34 PM	#1
RSS Reader Senior Member Join Date: Feb 2009 Posts: 91,637 Tweet	Ferrari looks to capitalize on brand name as it promises faster growth Filed under: Design/Style,Earnings/Financials,Ferrari,Luxury,Performance Strong sales of Ferrari's Portofino and 812 Superfast models enabled the Italian luxury carmaker to raise its outlook on Monday, with a new brand strategy promising even more growth. Ferrari's Milan-listed shares rose as much as 7.4% to an all-time high of 155.15 euros after it reported "solid" third quarter results and signalled a strong year ahead. The 'Cavallino Rampante', or 'Prancing Horse', launched a plan to enhance its brand through new apparel and accessory collections, enteContinue reading Ferrari looks to capitalize on brand name as it promises faster growth Ferrari looks to capitalize on brand name as it promises faster growth originally appeared on Autoblog on Mon, 4 Nov 2019 15:45:00 EST. Please see our terms for use of feeds. Permalink \| Email this \| Comments More...